We led the brand identity and packaging design for Luma & Leaf, including a set of custom illustrations to reflect their clean, plant-powered skincare ethos.

I designed the brand identity and illustrated the packaging for Luma & Leaf, a skincare company focused on clean, plant-powered products. The design combines nature inspired tones with, modern typography and hand-drawn illustrations to reflect the brand’s balance of science and nature. The result is a distinctive, feel-good aesthetic that stands out on the shelf and online.